Yvon Chouinard and Patagonia: A 60-Year Timeline

Inspirational business leader Yvon Chouinard created his first climbing tools in 1957 as part of his fascination with how things work. He and his wife went on to found one of the most disruptive and innovative consumer-product companies of all time: Patagonia. Here’s how it all happened.

This article originally appeared as a part of The Patagonia Adventure: Yvon Chouinard’s Stubborn Desire to Redefine Success.

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